Monday, November 12, 2007

Blog @ Newsarama notices Top Cow's latest promotions

We’re banking on the fact that retailers will have more success than failure with The Darkness and we won’t get back a high percentage of returns. For the retailers it allows them to take a chance on a new series with relatively little risk. As long as they hit the minimum qualifier, which for issue #1 is matching or exceeding their orders for First Born #1, then they have the ability to return any unsold copies as stripped cover returns and be fully credited for those unsold copies. CLICK HERE or READ MORE

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