"Top Cow is an amazing company! They are truly reaching out to fans and listening. As I cut back on my Marvel and DC severely (after 30 years of reading the big two, it just ends up being the same story over and over...), I have really been impressed and one over by The Darkness, Witchblade, and mostly Top Cow's willingness to be as approachable as possible.
Cheap trades, $2.99 guarantee, compendiums, a user friendly website, and their street team appearances have won me over...and now free comics? psshhh...I'm sold!"