Top Cow develops innovative approach to selecting content, selling comics

A period of serious change has been a long time coming for the comics industry.

New influences — from independent publishers on one end of the spectrum to Hollywood on the other — steadily have made interest in the medium both more prolific and more eclectic. Combine that growing interest with a waning economy and you have an audience that is at once demanding and discriminating. The time has come for a renaissance, and burgeoning companies like LA based Top Cow Productions eagerly are seeking ways to adapt and take advantage of the moment.

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